Since their popular Sonny Munroe ‘D-Signed’ collection that debuted in August, Disney and Target has since released their second installment with (as promised) pieces inspired by the fashions of Alex Russo, a character played by Selena Gomez on Wizards of Waverly Place. I had a first-hand look at this collection recently and it is a lighter, more floral version of the Sonny Munroe collection. Very Selena Gomez! Priced from $4.99 to $19.99, the Alex Russo “D-Signed” installment includes accessories such as headbands and caps as well as tees, skirts, dresses, pants, knit dresses, shorts, fashion tops and jackets. Tween girls […] Continue reading →

Material Girl, the joint venture between Madonna and Iconix has just unveiled their Spring 2011 marketing campaign featuring the brand’s new face, actress, television host and musician, Kelly Osbourne. Madonna gave her approval stating, “Kelly represents a true Material Girl. She is edgy, cool and has a unique sense of style that Lola and I love.” “It’s such an honor to be a part of this campaign and it was an amazing experience to work with Madonna and Lola. Material Girl is incredible because it’s high fashion but it’s also accessible to anyone who shops at Macy’s. “I take so […] Continue reading →

Guest Post by: MeganTwee It’s that time of year! The school bells are ringing, the pencils are being sharpened, and the teachers are scraping the chalkboards with knowledge. Most importantly, stores are hosting back-to-school sales! There is a cornucopia of new and fun trends this fall, and here is a sneak peak of just a few, all from Forever 21 and Charlotte Russe! Military Jackets It’s undeniable! Military has taken fashion as a prisoner of war. The military jacket is the biggest part of the trend. Cropped Shirts This look is reminiscent of the awesome 80’s. They basically give the […] Continue reading →

Johnetta Boone, is the designer behind the new clothing company Z2Wear. Not only has Johnetta spent decades building images for fashion editorial and then onto film, she has also outfitted well known celebrities. After realizing that her passion could benefit the youth, Johnetta launched Z2Wear earlier this year and released a collection of pieces that are as unique and fun as they are age-appropriate. The Teal Juliette Romper, and fun Garden Shirt are just two examples of pieces that you won’t find just anywhere else! The Z2 Denim Sacks are deep and roomy making them perfect for shopping or school […] Continue reading →