Material Girl, the joint venture between Madonna and Iconix has just unveiled their Spring 2011 marketing campaign featuring the brand’s new face, actress, television host and musician, Kelly Osbourne. Madonna gave her approval stating, “Kelly represents a true Material Girl. She is edgy, cool and has a unique sense of style that Lola and I love.” “It’s such an honor to be a part of this campaign and it was an amazing experience to work with Madonna and Lola. Material Girl is incredible because it’s high fashion but it’s also accessible to anyone who shops at Macy’s. “I take so […] Continue reading →

Last week, Iconix Brand Group, Inc., and Madonna announced their very first international partnership with Hudson’s Bay Company (HBC or the “Bay”) for their junior brand, Material Girl. This line-up of girl’s apparel and accessories will be available exclusively in all Bay stores this spring 2011. The Material Girl collection was designed in collaboration with Madonna and her daughter Lourdes, along with Iconix Brand Group’s in-house fashion department. In August 2010, the fast-fashion junior collection officially launched in the United States. HBC, one of Canada’s leading fashion retailers, has entered into a multi-year license agreement to manufacture and distribute “Material […] Continue reading →

What a brilliant idea! Kidorable, the leading brand in children’s rainwear, has recently introduced their new English Roses Collections, inspired by Madonna‘s book. The attention to detail is outstanding! Belts, buckles, rose buttons, houndstooth and polka dots with […] Continue reading →

This fall, singer and icon Madonna, has launched a new line of clothing with her daughter to bring that 80s style back in fashion. Though the look is geared at kids, moms can get in on the action with funky animal prints in the Madonna line of diaper bags by Kalencom. Who says diaper bags have to be boring? Just because they serve a very functional purpose does not mean moms cannot still flash their personality around. When you have to trade in the funky little purse for a big and bulky diaper bag, that is no reason to also […] Continue reading →

Timi & Leslie Launches Canvas Diaper Bags – Celebrity Babies Here is your chance to win a Bugaboo Bee! - Mom Trends Take a look at the clothes and accessories for Madonna and Lourdes’ “Material Girl” Line - Lady and the Blog “What am I…a restaurant?” Kids and Food – Momversation Cool Toddler Sneakers: Hunt Report – Boys Be Cool 10 Paper Dolls to Inspire Imaginative Play – […] Continue reading →

There has been quite a bit of buzz on Madonna’s new clothing line ‘Material Girl‘ and we are excited to give you all a sneak peak look at some of the pieces! Along with her daughter Lola, Madonna has designed this exclusive collection of fashions for Macy’s set to hit stores August 3rd. Madonna recently commented, “Lola’s influences, you know, watching films, watching music videos – she pays attention to what’s going on in the street and what people are wearing, and she’s much more fashion forward and savvy than I am at this point!” Material Girl mixes hard and […] Continue reading →

Madonna’s 13-year-old daughter Lourdes, the designer behind the new Material Girl Collection for Macy’s has started her own blog! In her first entry dated yesterday (June 29) she says, “I am totally obsessivo about 80’s shorts… You know the kind that makes your butt look kinda big, with a grunge-looking shirt tucked in. It’s kinda nerdy but I love it. And the 80’s are another huge obsession of mine, which is totally amazingly awesome because Material Girl…HELLO! It’s like 80’s themed, which pretty much rocks, so yeah. I’m still in love with brogues or as some people call them “oxford […] Continue reading →