The Lovie Project Turns Kids’ Stuffies Turned Into Modern Art
Every child has that one stuffed toy (or several) that they absolutely adore. Their BFF, the one that they take wherever they go. Classic Kids Photography is a company that creates modern art using photos of childhood best friends.
Launched in 2011, The Lovie Project was embraced with Classic Kids photographers from New York to San Francisco photographing hundreds of well-loved toys, from threadbare teddy bears to tattered blankets to Matchbox cars. Classic Kids’ Lovie photo shoots have resulted in modern art and thousands of new Lovies for children in need.
Classic Kids will be bringing The Lovie Project with Cookies, Cocoa and Lovie Shoots back to their studios nationwide permanently, on February 14, 2014. Lovie photo shoots are FREE with the donation of a new comfort item and all new lovies collected will be delivered to local homeless shelters. To top it off, 10% of Lovie print sales will go towards Chicago’s Primo Center for Women and Children.
What do you think of this unique “Modern Art” initiative?