One Jackson: The Brand New Shopping Concept For Kids Turning Crowd Sourcing Into a Two-Way Street
I am super excited to share news on the brand-new and incredible unique shopping concept for children One Jackson. This is a concept that has turned crowd sourcing into a two way street and a win-win for moms and budding designers.
So how does it work? The team at One Jackson researaches fashion trends for the upcoming season before putting together an inspiration board. Designers can then submit their designs based on those trends and then they are opened up to the customers to vote on which they love the most. Because these pieces are produced as limited edition pieces, there is very little waste associated with overproduction. Anyone can take part in the designing process, whether it be a professional fashion designer or a mom who likes to create.
The concept of One Jackson is a great one that offers an opprotunity for designers to get recognition and for moms to discover and purchase clothes that are on trend and unique from the mass marketed pieces found in department stores. Each collection will have between 10-12 styles in total and high-quality knits such as fine Peruvian Pima cotton (the same fabric used in lines such as Tory Burch, Vince, Theory and Rag and Bone) are used in the design process. Each style will come in several colors and 5 sizes. Collections are a limited run only and once they sell out, there is no reproduction.
Moms with boys will be excited to hear that the first two lines are for boys only. Girls clothing will roll out with Holiday 2012 collection.
One Jackson launches today so be sure to check them out! Prices range from $16 to $42 per item.