For the second year in a row, JetBlue and PBS Kids will be providing age-appropriate books to children in need, in order to keep kids reading throughout the summer months. The Soar with Reading program provides free resources for families including an interactive reading list, reading tips and expert advice for keeping kids engaged in literature all summer long.
While surfing the Soar with Reading website, parents can help to get books into the hands of children in need across the country just by sharing the name of their own favourite children’s book. For every submission received JetBlue will donate an age-appropriate book to a deserving child through partner Barefoot Books. Donations will be made to local literacy-focused organizations identified in partnership with PBS member stations in the 71 cities that JetBlue currently serves. To top it off, every submission will be entered into a sweepstakes to win prizes including a JetBlue Getaways vacation package.
Flying with JetBlue this summer? As part of the program, kids who fly with the airline during their summer holidays will receive a free activity booklet with literacy based PBS KIDS games to encourage them to learn about the world through reading.
Every little perk helps when flying with kids! I love this initiative and I’m so glad to see that they’ve brought it back for a second year.