Here it is! BOSS has unveiled their Spring/Summer 2012 fashion line and the look is chic sportswear with a hint of nautical inspiration, which seems to make it’s way back with many of the children’s designers, year after year.
Boys get a stylish yet relaxed look with classic marine colours of bright turquoise, greens, dark blues and white. Natural materials are worked in as well. Some key pieces include a suit jacket in natural shades of earth, sand, tray and beige made from cotton and linen.
The brand plays around a bit for Spring – for example a micro-printed sun glasses contrast with minimalist graphics shifted slightly as if to say “Why so serious!” Ultra clean denims marry coated nylon jackets or broad striped polos.
Girls welcome lightness and “the summer of love” with classic elegance and plenty of modern contrasts. Dresses and blouses with broad stripes and ruffled taffeta offer a soft silhouette while modernized pieces such as gray jeans or dresses made from modal offer more of a “city chic” look. The color palette for girls suggests a harmony of white, blue and gray, accented with a blue sky.
BOSS has also embraced retro and rock-inspired pieces, or as they call it “Rockabilly” . Boys are treated to denim and washed leather jackets, tray denims, aging “pigment padding” spin cardigans and tees with graphics such as guitars, and vinyl jukebox photos.
Girls rock the ’50′s fashions with a jersey tied in front, coloured and bleached jeans, fluid jersey dresses adorned with stars and red corals, blacks and natural accents.
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