Marc Jacobs Signs New Deal For Their Children’s Wear Line
Marc Jacobs International has switched partners for their children’s wear line and has announced that the Paris-based Children Worldwide Fashion Group will take over production and distribution of Little Marc Jacobs starting with the fall-winter 2012 season. C.W.F. is currently in charge of most luxury European labels for children such as Boss Kidswear, Burberry, Chloé, Marithé + Francois Girbaud, Elle, DKNY and Timberland.
Jacobs’ capsule line for tots debuted in 2005 and has since expanded rapidly since their launch. C.W.F. noted it would distribute Jacobs children’s wear in select multi-brand retailers, department stores, certain Jacobs boutiques and its Atelier de Courcelles chain.