Fendi Junior Spring Summer 2011: The Fashion Show and Fendi’s Partnership With Simonetta

Back in July, we reported that Fendi Kids had not only unveiled their latest collection at Pitta Immagine Bimbo in Florence, Italy, but that they had expanded their baby collection into a full line of children’s clothing, available in sizes 0-12 years.

According to Silvia Venturini Fendi, the collection offers, “Floral and little check prints, a bon ton and casual chic look, a bucolic inspiration for the Fendi little ones. ”

Partnering with Simonetta (another one of our favourites), FENDI has debuted a natural collection that offers simple elegance in whispered tones. It’s a return to ‘Made in Italy’, with the research and top quality.
Thus all the best in the Maison’s DNA assumes new meaning.

“Today FENDI, with Simonetta, looks even further ahead, with the curious eyes of a child.”

Enjoy the fashion show clips below, courtesy of FENDI.

Part I:

Part II: