Baby Buggy And alice + olivia Host Celebrity Charity Event In LA

Founded by Jessica Seinfeld, one of our favorite non-profit organizations, Baby Buggy, has teamed up with fashion brand alice + olivia by Stacey Bendet, to give back in a really big way!

From December 1st, 2010, through December 31st, customers who bring a toy, book or package of diapers to an a+o store will receive 15% off their in-store alice + olivia purchases (not including sale and third party items). This in-store initiative will coincide with a social media component, complete with giveaways and various incentives to gather as many donations as possible for the holiday season!

To celebrate this worthy cause, Stacey called up some of her friends to help spread the word about this charity.  On Monday night (December 6) at the Soho House in Los Angeles, celebrities such as Ashlee Simpson, Ali Larter, Minka Kelly, Michelle Trachtenberg, Katherine McPhee, Jessica Capshaw, Elisabeth Moss, Kourtney Kardashian, Jenni Kayne, Estee Stanley, and Maria Menounos came out to serve as host committee at a cocktail party to kick-off the holiday drive.

The ‘mom’s night out’ offered a fun spread of 2-inch grilled cheese sandwiches and miniature candy bars. All guests came bearing diapers and baby clothes to donate.  Even the single girls like Nicky Hilton and Molly Sim came out to support the cause!

For more information on Baby Buggy, please visit their website.

Photo Credit: alice + olivia