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Gucci Launches The ‘Children’s Collection Playground’ App
To coincide with their recent campaign and children’s clothing collection, designed by Frida Giannini, Gucci has launched their new Children’s Collection Playground app.
This new application available on iTunes, allows users to interact with products from the new Gucci children’s collection while dressing up virtual dolls, as well as draw and color with a variety of templates. which allows users to dress up virtual dolls, interacting with products from the new Gucci children’s collection, as well as draw and color with a variety of templates.
Available in English, French, Italian and Japanese, this free app can be downloaded here.
She’s a mom to two girls and a baby boy, a writer and the publisher of Child Mode. As a lover of style and fashion, Nadia found her ‘niche’ and love of children’s products while searching for quality items for her children. The internet can be overwhelming at times and although America has some amazing products, Nadia likes to find ‘hidden gems’ in Europe and Australia where the designers have a knack for creating innovations and styles that are covet worthy.
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OMG! Thanks for the heads up! Duly downloaded and played:) It’s a great tool to bridge the playful moments with the serious business of new collections and stores locator. Frida Gianini is genius!
[…] 3. In addition to producing a children’s clothing line, Gucci also launched a children’s iPhone app. [Child Mode] […]