Babies R ‘Us and LittleMissMatched Introduce Baby’s First Fashion Collection

LittleMissMatched™ and Babies”R”Us® will be bringing a new exclusive collection of baby apparel, accessories, room decor, bedding and nursery furniture to Babies”R”Us® stores nationwide. This new collection for babies and children will be expanding the company’s current relationship with LittleMissMatched, which brought lifestyle products for kids and tweens into Toys”R”Us® stores last fall.

LittleMissMatched is known for their line of mismatched socks and has now designed a unique collection of mix-and-match baby products, meant to transform basic to bold. This collection will feature eye-popping combinations of various fabrics, color and prints such as black-and-white, stars and stripes, and polka dots and hearts.

The new LittleMissMatched collection at Babies”R”Us will include baby apparel and accessories available in sizes 0-12 months. The assortment will include short- and long-sleeved bodysuits and leggings with mismatched cuffs, caps, socks, bibs, as well as coveralls and separates for girls and boys. Prices range from $7.99 to $24.99.

The Infant Bedding and Room Decor includes a mismatched crib bumper, fitted sheets, a velour monkey blanket, set of four striped, polka-dotted and animal-patterned receiving blankets, safari animal mobile, wall decals, playmats, three styles of decorative storage pieces and more. It will be available in two colours:

Silly Safari – This mix of pale blues, browns, beige and muted lime green, features kids’ favorite safari friends, such as lions, elephants, giraffes and monkeys.

MissMatched Monkey – Mixes of pink hues, vivid greens and warm yellows, featuring a cute and colorful monkey who dons a signature bow.

Toddler Bedding and Room Decor

This collection comes in two sets: the Heart to Heart, for growing girls and the
Superstar for little boys.

Another exciting line coming out is their Lifetime Furniture range. Available this fall, the collection includes a crib, changing table, desk, nightstand and four-drawer dresser, all of which are white with colorful accent slats in blue, green, pink and yellow. The slats are interchangeable which allows parents and kids to customize each piece to match or mismatch their furniture piece with the room’s decor. The changing table doubles as a dresser and can be converted into a desk with the purchase of a nightstand to suit the needs of kids through all of life’s stages. The four-drawer dresser and shelf unit features a dry erase board and black board features.

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All of the above ranges will be available online through www.babiesrus.com or in select Babies ‘R Us retail stores this Fall.