Could Vera Wang Be The Next Children’s Fashion Designer?
Vera Wang, the queen of high-profile wedding glamour for women, just signed a long-term agreement with David’s Bridal to create a collection (which remains un-named) bringing the magic that Vera is so well known for, to a mass audience. The initial range will feature about 20 bridal gowns, set to hit stores next spring.
Some of the find details haven’t been smoothed out yet, WWD reports. Wang said she would love to do children’s wedding attire line!
Wang says women will get more than just her name on the label, ‘I’m not going to Kohl’s unless I can make good product that I’m proud of, or if it’s not true [to my aesthetic],” she said. “At David’s I think I will be able to bring a taste level. I’ve been doing this for 20 years in September, and whom can I reach? With all the development, with all the draping, trying to push the vocabulary of bridal ahead every single year, what is the point if I can’t share all this work [via] a brand that is reliable and credible to people, if I can’t bring it to another audience?”
Besides, the design will be worthy of the label. Notes Wang, “If I couldn’t raise the bar, I wouldn’t do it.”
I guess we will just have to wait and see what’s in store for this new collaboration!
Photo By George Chinsee